Bad birdie x jain
Bad birdie x jain
Bad Birdie partnered up with Jain Golf to give one lucky Father & kiddo the golf gift-box of their dreams.
ROLE:
SCOPE OF WORK:
Initiated and managed collaboration outreach with Jain Golf
Built and led social media strategy for campaign and giveaway rollout
Coordinated and directed Father's Day-themed brand shoot featuring Bad Birdie employees
Hosted and managed execution of the giveaway across social platforms
Directed creative development of giveaway graphic assets and post design
NUMBER OF POSTS
10
TO CELEBRATE FATHER’S DAY, BAD BIRDIE TEAMED UP WITH JAIN GOLF FOR A SPECIAL INSTAGRAM GIVEAWAY DESIGNED TO SPOTLIGHT BOTH BRANDS’ BOLD TAKES ON MODERN GOLF. I LED THE COLLABORATION OUTREACH, DEVELOPED THE SOCIAL STRATEGY, AND DIRECTED A CUSTOM BRAND SHOOT FEATURING OUR OWN EMPLOYEES AND THEIR FAMILIES. THE CAMPAIGN LAUNCHED ACROSS BAD BIRDIE’S INSTAGRAM, COMPLETE WITH ORIGINAL GRAPHIC ASSETS AND A FULL GIVEAWAY ROLLOUT — DRIVING ENGAGEMENT, COMMUNITY CONNECTION, AND CROSS-BRAND AWARENESS JUST IN TIME FOR THE HOLIDAY.
Content & results
IMPRESSIONS
99,389
Collaboration summary:
VIDEO VIEWS
52,312
ENGAGEMENTS
2,234
click on images to view full posts
AVG. ENGAGEMENT RATE
2.24%
SOCIAL MEDIA MANAGER